Customer Service Verified

Customer Service has never been so easy!

Website Guardian has instituted the Customer Service Verified certificate to assure consumers that you provide quality customer service. Customer service representatives are responsible for ensuring that their company’s customers receive an adequate level of service or help with their questions and concerns.

Customer service representatives interact with customers to provide information in response to inquiries about products or services and to handle and resolve complaints. They communicate with customers through a variety of means—by telephone; by e-mail, fax, postal mail; or in person. Some customer service representatives handle general questions and complaints, whereas others specialize in a particular area.

Why do you need to be Customer Service Verified?

Your reputation and credibility are directly proportional to the quality of your service and to the quality of your customer relations. Because customer service has a great impact on your business, Website Guardian would like to share results of positive and negative customer service experiences.

Positives	Negatives
Satisfied customers will tell an average of 8 people about their positive experience.	Dissatisfied customers tell an average of 20 other people about their bad experience.
Around 65% of a company's business is from existing customers	It takes 10 good experiences to make up for one bad encounter
80% of customers will come back to make a purchase again, if you can resolve an issue of a complaining customer	Only 1 out of 25 dissatisfied customers will express dissatisfaction.
Customers are willing to pay more to receive better service	It costs five times more money to attract a new customer than to keep an existing one.
95% of dissatisfied customers would continue to do business with a company if their problem was solved quickly and satisfactorily.	Around 90% of unhappy customers will not buy again from a company that disappointed them
93% of customers indicated that quality customer service was vital to maintaining brand loyalty.	68% of customers stop doing business with a company because of poor service.

In any customer service interaction the first thirty seconds of a call or meeting sets the tone for the remainder of the call or meeting. The last 30 seconds are the most critical, in establishing customer rapport. Two-thirds of customers do not feel valued by those who are serving them. Other experiences that can frustrate customers are when a it takes too long to reach a live representative or when a representative puts a customer on hold for too long. If the customer service personel fails to answer questions or gives information that was not accurate, this may bother your customers as well.

Companies that make customer service a high priority see twelve times the return on sales than the companies with a low emphasis on customer service. Good service leads to increased sales!

How can you become Customer Service Verified?

A member of our staff must manually go through the process of submitting support tickets, contacting your customer service department via telephone and your online live support team (if available). When these steps are completed, we will be able to determine the sufficiency and quality of your company's customer service.

Our seal shows that your customer service has been evaluated for consumer satisfaction. Those who come to your website will have confidence that your customer service support can provide adequate and helpful services. Your business will be able to show that you value your customers.

Verification Process

Guardian Tools and Tips